Overview
Task
Develop a comprehensive AR platform for SNEAKAR's marketing and sales efforts.
Deliverables
- IOS & Android Application
- Administrative Dashboard
Year
2023/24
Augmented Reality
Fashion
2023/24
SNEAKAR
SNEAKAR is a footwear company using augmented reality in physical sneakers. This approach delivered measurable increases in conversion rates for brands using AR-activated custom footwear as an engagement tool at B2B conferences, creating an immersive sales funnel that allowed prospects and partners to interact with, learn about, and purchase products in new ways.
Our platform uses augmented reality technology within a lightweight mobile application optimised for on-the-go experiences. We developed a dashboard that empowered the SNEAKAR team to build, deploy, and monitor AR activations with full collaborative capabilities. This platform enabled both team-based development and private testing environments, while supporting post-purchase upgrades and customisations to enhance the sneaker experience over time.
Additionally, we collaborated closely with SNEAKAR's web development team to create a robust API integration, allowing users to access platform features directly through the company website for a unified brand experience.
Features
Mobile App with Augmented Reality Capabilities:
A mobile application that allows users to scan physical sneakers and footwear targets to overlay immersive XR experiences and interactive content.
Content Management Dashboard:
A platform that enables administrators to build, deploy, and monitor augmented reality activations across multiple sneaker designs and marketing campaigns.
Collaborative Development Environment:
A secure workspace that allows the SNEAKAR team to collectively create, test, and refine AR experiences in both shared collaborative modes and private development environments.
Web Integration API:
Advanced webhook connectivity that integrates mobile AR features with web-based platforms, enabling users to access augmented reality capabilities directly through browser interfaces.
SNEAKAR Tech Stack
We use a variety of technologies to bring our projects to life. Here are some of the key tools and frameworks we worked with for this project:
frontend
React & React Native
Expo
NextJSbackend
Node
Expressdata
Postgres
Drizzle ORMinfrastructure
AWS
Vercelintegrations
React-VisionContact Information
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We are more than just a partnership...
Strategy & Growth
KPIs & Metrics • Market Research • SAM • Competitive Analysis • Product Roadmapping • Prototyping • User Feedback
Software
Web Applications • Cloud Infrastructure • Mobile Apps • Web3 • E-Commerce • Artificial Intelligence
Business Development
Sales • Marketing • Investor Relations • Network Expansion • Compliance
